4 Reasons Why Companies are Choosing CRM Over Traditional Marketing tools

How does the oldest bank in the UAE stay relevant? According to Mashreq Bank, the secret is in their people and their culture of innovation. Modern tools like Dynamics 365 capture important customer data so sales reps can spend more time focused on their clients. Check out this video to learn more about how they are using technology to support their sales team.

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Within this digital marketing environment, relationship marketing is the name of the game and customer relationship management (CRM) is the method. With its ability to break down silos and offer insights across multiple functions, CRM is helping companies provide a cohesive and well-coordinated experience to customers. Check out this article to learn more about the benefits of CRM. Read More…

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