In today’s content and product saturated marketplace, personalisation is the key to standing apart from the competition. This infographic highlights the benefits of implementing an organisation wide personalisation strategy at scale.
View: Customer centricity: A key priority across all lines of business

Business Technology [Enterprise]
Rolls-Royce and Microsoft collaborate to create new digital capabilities
With over 13,000 engines in operation around the world, Rolls-Royce provides services that maintain them all at peak performance. Each engine has sensors that produce terabytes of data over long flights so making sense of that data is critical. This video highlights how Rolls-Royce utilises Microsoft’s Azure platform and Azure IoT solution accelerators to transform how they view data to improve customer relationships.